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IT & Marketing Agency - The Adorno Group

ROOTS IN BROOKLYN, RAISED ON THE WEB - WE DO I.T. & MARKETING VERY WELL

Welcome to The Adorno Group.  Our agency thrives on simplifying IT and Marketing by delivering results-driven service and transparency. In non-fluff terms, we’ve learned the right way how to do things, and share how we do it with you.

Marketing Consulting

Content marketing changes daily. Your approach to marketing should be as unique as you are.  Let’s build a flexible strategy that scales with your business and supports efforts beyond just marketing. Let’s talk, you’ll enjoy it.

IT Consulting

Today’s business revolves around technology.  Between email servers, office networks, file servers, and web services, we’re all incredibly dependent on these devices and services running at all time.  How can we serve you?

Digital Marketing

Marketing options are expanding and further increasing in complexity daily.  Google Ads, Facebook Ads, Instagram Ads… all viable, but what makes sense for you?  Let us navigate this landscape for you.

Design & Development

Everyone needs a website that not only looks good, but performs well.  We’re full-stack developers that balance UX (user experience) / UI (user interface) design and proper, best-practices focused coding.

We are a passionate IT and marketing agency that specializes in delivering results through an unparalleled, transparent experience.

DIGITAL MARKETING SERVICES

The Adorno Group has a singular and attainable goal: to make our clients more successful. We’ve helped entrepreneurs build their brands from the ground up and delivered marketing resources as well as beautiful websites to accomplish our mission.

Marketing Consulting

Where it all starts

Insight & research, needs & problems finding, referencing & inspiration.

We want you to succeed. Plain and simple.  It starts with an honest conversation of where you started, where you’re at, and where you want to be.  There’s an incredible energy that comes from this first conversation.  We want to dig deep, feel your company’s vibe, and take personal stake in your growth.

Once we identify what your short, mid, and long term goals are, we can then establish the online and offline processes to achieve these goals.  This often requires doing an audit of your current marketing efforts.  This may include:

  • Marketing Audit
    • A SWOT analysis
    • Customer and prospect research
    • Competitor analysis
    • Market overview – external factors covering a PESTLE analysis
    • Marketing overview of your Internal factors assessing levels of internal communication
  • Website Audit
  • Search Engine Optimization (SEO) Audit
  • Search Engine Marketing (SEM) Audit
    • Google Adwords Audit
    • Facebook Ads Audit

IT Consulting

The backbone of your business

Comprehensive IT management services, unparalleled support

By outsourcing IT services, you free up your staff (and yourself) for revenue-generating opportunities and the goals of the business. And, you can tap on-demand talent, depth of experience, ample resources and huge economies of scale at a lower cost compared to doing managed IT in-house.

It’s important to ensure that critical IT systems are always available to support core business functions, but maintaining IT systems with an in-house IT staff can be costly and leave you without expertise in the latest technologies. The Adorno Group has services to address your ongoing managed IT support needs.

Our Managed IT Services provide regular management of systems and networks that keep your PCs, servers, and networks up and running, minimizing downtime and maximizing productivity. We’ll build the right managed IT service plan to optimize your business.

Digital Marketing

You need customers.  We bring them to you.

Experience the Power of ROI-Centric PPC

At it’s core, digital marketing revolves around bringing you targeted customers that are ready to buy or use your service.  This is accomplished by leveraging acquired consumer behavior and buying patterns through the largest pay-per-click platforms.

What does this mean? It means we can drive customers to call, click, or download from wherever they’re at, be it mobile device, tablet, or desktop.  We do this through:

  • Google Adwords Campaigns for search ads, display ads, shopping ads, and YouTube ads
  • Bing Ad Campaigns
  • Facebook Ad Campaigns
  • Instagram Ad Campaigns
  • Twitter Ad Campaigns

Combined with a properly developed website and landing pages, we can grow your company’s sales, client base, app downloads, and overall business attention drastically.

In the end, you get real, measurable, and trackable results.

Web Design & Development

The foundation of all marketing

Comprehensive IT management services, unparalleled support

Websites should measurably drive leads, sales, and deeper engagement. Websites should be more than pretty brochures. A company website needs to act as a growth engine powering lead generation and nurturing sales opportunities at all times.

It takes years of experience to know how to quickly, effectively, and efficiently develop a website or an application that meets the needs of your business and future clients/customers.  On top of that, the website has to look good, balancing a great user experience (UX) with a great user interface (UI).

Working with The Adorno Group will change how your business does the web permanently.  How? Because you’ll finally get everything you need to drive customers through your sales funnel, and you’ll know exactly how we did it.  It’s called Transparency.

We’re developers on a number of platforms, including:

     

“Simplicity is about SUBTRACTING THE OBVIOUS and ADDING THE MEANINGFUL.” – Albert Einstein

Our Clients

Since 2001, we’ve worked with some of the largest corporations in the nation in a number of capacities.  What we found was the lack of a major difference in marketing and IT tactics between small companies and large companies.  It’s all about scalability.

Working with The Adorno Group

There are a few ways we can engage with your company that allow you to maximize your experience based on your needs and budget.

After an initial conversation, we identify four possible engagement types:

Per Hour Basis

There are simple web design, development, or IT projects that require minimal amounts of time.  Simple fixes that require a professional to address, but do not require a full blown rebuild.  For tasks like this, an hourly based engagement is ideal.

Retainer Basis

Perfect for for companies needing monthly IT or marketing services.  This may include content management, marketing coaching, social media management, web development, and the like.  This method is the best “bang for buck,” as it allows the client to take advantage of a number of areas of expertise.

Per Project Basis

Above hourly based tasks are projects that are fixed in price.  The project is scoped and quoted based on an estimate of time and complexity of work that will be completed.  This is typically the case for new websites and app development.

Consultancy Basis

Our ideal first form of engagement – there are times that companies just need guidance regarding their IT or marketing needs.  This may be an immediate evaluation of a company’s current marketing efforts, a day of training a sales team on leveraging social media, or a system security evaluation.

Why You Should Work With Us?

One word: transparency. We would rather show you everything we know than to keep it a secret. We value information. It’s the cornerstone of our business. We’re confident that keeping you informed and knowledgable in what we’re doing will ensure a long lasting relationship.

  • Real, human interaction instead of an online FAQ or a chat bot for tech support
  • Flexibility and adaptability critical for client satisfaction
  • 17 years of experience in both a corporate and small office setting
  • Transparency – where every situation is a learning and coachable moment

Be our client

It’s important to understand that working with The Adorno Group isn’t like working with other agencies.

It seems there are so many options that many people just don’t know where to start, or where to go next.

“What if I’d like to edit my website whenever I want?  Do I really need Facebook page for my business? Is a blog all that good for attracting more visitors? Why is my website not ranking on the first page of Google? How can I be sure that the money I invest into a website is going to be a good investment? 

Sound about right? Yeah, we’ve heard your concerns over the years.  This is exactly why you need to be our client.  We’ve been there, we’ve done that, and we even designed the shirt we got for it.

IMPRESSED? WE’D LOVE TO WORK WITH YOU!

We’re just a call away – seriously. You’ll get a human being on the phone. There will be a great conversation about your needs. You’ll want to follow us on social media. There’s also a chance of some free, and priceless, advice from industry experts. We’re nice – and it’s nice talking to nice people.

The Adorno Group

239-471-4125